Champions Cinema gets a makeover
A new-look version of Frog Systems’ free-to-air mental health and wellbeing platform ‘Champions Cinema’ has been unveiled to encourage more people to come forward and share their stories of hope over adversity.
The Champions Cinema was created by the wellness solutions company to provide members of the public with free access to information and support to help them with their mental health and wellbeing.
Phil Worms, CEO of Frog Systems, said: “While we continue to develop the capabilities of our wellness software for the commercial market, we want to ensure that our public platform continues to provide a safe place where people can listen to and be inspired by the life experiences of their peers.
“Champions Cinema is a free resource that we continue to provide to give people hope that they can overcome the difficulties they might be facing in their lives. It’s a safe place, where they can hear directly from others who have been through tough times and come out the other side.
“With one in four of us expected to struggle with poor mental health at some stage and the difficult experiences many have had during the COVID pandemic, we hope the Champions Cinema continues to provide a lifeline of encouragement.”
The new-look platform was launched to coincide with the company’s first television advertising campaign entitled “It Will Be Okay” which will run during October on STV, the Scottish ITV channel.
The Champions Cinema is packed with videos and curated resources to help people improve their mental, physical, social, financial, self and community wellbeing. The videos are broken down into bite-sized chunks so visitors to the platform can find the information they need quickly.
Frog Systems’ Ashia® software enables companies and communities to build video-led platforms that bring their own stories of lived experience together with powerful signposting and resources, to support the mental, physical, social, and financial health of their employees, members, and residents. The anonymous, aggregated data produced by users of the platforms enables clients to make strategic decisions about future wellbeing provision.